Built and scaled research operations serving 50+ stakeholders monthly, shifting the organization from feature shipping to problem-led decision making. Led user interviews, usability studies, and surveys to drive product strategy, translating insights into actionable journey maps and interaction models. Established UX metrics that reduced revision cycles by 50%, while growing the team from 4 to 20 designers and researchers.

Led user research and rapid prototyping across four products: Virtu3D AI, Cascadi Health, Collision Clarity, and Agentix. Partnered with product stakeholders using mixed-method research to define requirements and shape product direction. Evaluated agentic AI experiences through usability testing and interviews, ensuring autonomous behaviors maintained user control.

Led design strategy for enterprise clients including Nokia, Orange, Extreme Networks, VMware, and Telefonica. Conducted UX research and audits, and facilitated executive workshops that influenced product roadmaps. At Nokia, unified five disconnected tools into a single workspace, delivering 15× efficiency gains. Built scalable design systems for enterprise use.

Delivered rapid wireframes, prototypes, and validation under tight enterprise timelines for Orange, VMware, and Telefonica. Iteratively refined interaction models and visual systems through continuous user testing, balancing user needs with technical constraints. Developed strong judgment in advocating for design decisions while remaining pragmatic about implementation.